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Reinventing the Package Holiday Business


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Mai 1997

Beschreibung

Beschreibung

Threatened by disintermediation and the emergence of new information and communication technologies in the travel and tourism industry, tour operators are being forced to reinvent their business activities. The author shows how major European tour operators are developing and implementing new information and communication technology strategies as a response to these threats, thus securing their strategic position in the package holiday business. This research gives a detailed insight into the tour operator sector, particularly in Britain and Germany. Moreover, a theoretical framework is developed and proposed, largely based on industrial organisation and new institutional economics literature, providing a useful methodology for the study of a sector or industry.

Inhaltsverzeichnis

Introduction and Related Literature - Theoretical Framework - Methodology - Reasons for the Development of New System Strategies - New System Strategies of Tour Operators - Consequences of the New System Strategies for the Structure of Package Holiday Business - Research Conclusions and Recommendations for Further Research

Portrait

Dr. Karsten Kärcher studierte Informatik und Wirtschaftswissenschaften in Kaiserslautern und Operational Research an der University of Strathclyde in Glasgow, Schottland. Mit der hier angezeigten Arbeit promovierte er an der Strrathclyde Business School in Glasgow und an der Hochschule St. Gallen.


EAN: 9783824403387
ISBN: 3824403382
Untertitel: New information and communication technologies. 1997. Auflage. Book.
Verlag: Deutscher Universitätsverlag
Erscheinungsdatum: Mai 1997
Seitenanzahl: 376 Seiten
Format: kartoniert
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