EBOOK

The Americanization/Westernization of Austria


€ 45,99
 
kartoniert
Lieferbar innert 2 Wochen
Oktober 2003

Beschreibung

Beschreibung

Political, economic, social, and cultural modernization dramatically transformed twentieth-century Austria. Innovative new methods of production and management, such as the assembly line, changed Austrian business after World War I, much as the Marshall Plan shaped the economy after World War II. At the same time, jazz, Hollywood movies, television programming, and mass commodities were as popular in Austria as elsewhere in Western Europe. Even political campaigns followed American trends. All this occurred despite the fact that in West Germany, American nostrums and models had been rejected, modifi ed, or "translated" into milder versions. Ultimately, Austria was "Western Europeanized" when it joined the European Union in 1995.


EAN: 9780765808035
ISBN: 076580803X
Untertitel: 'Contemporary Austrian Studies'. New. Sprache: Englisch.
Verlag: TRANSACTION PUBL
Erscheinungsdatum: Oktober 2003
Seitenanzahl: 450 Seiten
Format: kartoniert
Es gibt zu diesem Artikel noch keine Bewertungen.Kundenbewertung schreiben