EBOOK

Competitive Advantage


€ 20,49
 
gebunden
Sofort lieferbar
Juli 2004

Beschreibung

Inhalt

An exploration of competitive advantage in the individual firm. An ideal complement to Porter's }Competitive Strategy{.

Portrait

Michael E. Porter, one of the world's leading authorities on competitive strategy and international competitiveness, is Professor of Business Administration at the Harvard Business School. He is the author of fourteen books, among them COMPETITIVE STRATEGY, THE COMPETITIVE ADVANTAGE OF NATIONS, and CASES IN COMPETITIVE STRATEGY.

Pressestimmen

"Financial Times" The most influential management book of the past quarter century....A veritable goldmine of analytical concepts and tools to help companies get a much clearer grasp of how they can create and sustain competitive advantage.
EAN: 9780743260879
ISBN: 0743260872
Untertitel: New ed. Sprache: Englisch.
Verlag: Simon + Schuster Inc.
Erscheinungsdatum: Juli 2004
Seitenanzahl: 576 Seiten
Format: gebunden
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