EBOOK

Discovering the Soul of Service


€ 27,49
 
gebunden
Besorgung - Lieferbarkeit unbestimmt
Februar 1999

Beschreibung

Beschreibung

A foremost researcher on service quality in America builds a comprehensive model of what makes an organization successful--in a far-reaching guide on how to sustain excellence.


Portrait

Dr. Leonard L. Berry holds the JCPenney Chair of Retailing Studies at Texas A&M University. A former National President of the American Marketing Association, he is the author of 13 books on services marketing and quality service.

Pressestimmen

Robert L. Tillman Chairman, President, and Chief Executive Officer, Lowe's Companies, Inc. Captures the essence of what is required to sustain success in a labor-intensive service business. An outstanding book.
EAN: 9780684845111
ISBN: 0684845113
Untertitel: Sprache: Englisch.
Verlag: FREE PR
Erscheinungsdatum: Februar 1999
Seitenanzahl: 288 Seiten
Format: gebunden
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