A Prism on Globalization: Corporate Responses to the Dollar

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August 1999



This book explores how the global economy works and the role that multinational enterprises (MNEs) play in the phenomenon of globalization. Rangan and Lawrence examine the international pricing, sourcing, and trade responses of MNEs to shifts in the dollar, and suggest explanations for puzzling macro patterns evident in our international economy.


Sabramanian Rangan , assistant professor of strategy and management at INSEAD in Fontainebleau, France, was awarded the Eldridge Haynes Prize by the Academy of International Business in October 1998 for his paper on the problems of search and deliberation in international exchange. He is coauthor of Manager in the International Economy (Prentice Hall, 1996). Robert Z. Lawrence is Albert L. Williams Professor of International Trade and Investment at the Kennedy School of Government. He is also a senior fellow at the Institute for International Economics, and a research associate at the National Bureau of Economic Research. He served as a member of the President's Council of Economic Advisers from 1998 to 2000. Lawrence has also been a senior fellow at the Brookings Institution. His books include Globaphobia: Confronting Fears about Open Trade (Brookings, 1998) and Single World, Divided Nations? International Trade and the OECD Labor Markets (Brookings/OECD, 1996).
EAN: 9780815773597
ISBN: 0815773595
Untertitel: Sprache: Englisch.
Erscheinungsdatum: August 1999
Seitenanzahl: 198 Seiten
Format: kartoniert
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