Evaluation Strategies for Communicating and Reporting: Enhancing Learning in Organizations

€ 80,49
Lieferbar innert 2 Wochen
Dezember 2004



`[This is] a book that addresses some of the overlooked, taken-for-granted aspects involved with the planning, conducting, and reporting of good evaluation. This book helps evaluators improve the utilization of evaluation results by using an ongoing, integrative collaborative learning approach with project stakeholders. Through the use of collaborative techniques and emphasis on various communicating and reporting formats, evaluators gain knowledge and skills that will assist them in helping organizations learn, grow and improve' -
Steven R Aragon, Human Resource Education, University of Illinois at Urbana-Champaign
Evaluation Strategies for Communicating and Reporting has been thoroughly revised and updated creating 75% new material and 34 new case examples. The Second Edition provides worksheets and instructions for creating a detailed communicating and reporting plan based on audience needs and characteristics. The authors cover advances in technology including Web site communications, Web and videoconferencing and Internet chat rooms. There are several additional topics for consideration, including communicating and reporting for diverse audiences and for multi-site evaluations.


1. Introduction
Individual Learning
Group Learning
Organizational Learning
Learning Approach to Evaluation
Organization of the Book
2. Understanding and Planning for Effective Communicating and Reporting
Purposes of Communicating and Reporting
Individual, Group, and Organizational Learning
Overview of Communicating and Reporting Formats and Options
Developing a Communicating and Reporting Plan
3. Communicating and Reporting Strategies to Facilitate Learning
Making Contents Easy to Assimilate
Short Written Communications
Interim Reports
Final Reports
Executive Summaries
Newsletters, Bulletins, Briefs, and Brochures
News Media Communications
Web Site Communications
4. Communicating and Reporting Strategies to Maximize Learning
Potentially Interactive Formats
Fully Interactive Formats
5. Creative Forms of Communicating and Reporting
6. Additional Considerations for Communicating and Reporting
Communicating and Reporting for Diverse Audiences
Communicating Negative Findings
Integrating Quantitative and Qualitative Evaluation
Developing Recommendations
Multisite Evaluations
7. Issues and Opportunities for Evaluation Practice
Breadth and Depth of Skills Evaluators Need
Evaluator Roles
Time for Collaboration
Misinterpretation/Misuse of Findings
Organizational Readiness for Evaluation
Parting Thought
Appendix A: Key Terms
Appendix B: Summary of Chapter 3 Implementation Tips, Guidelines, and Cautions
Appendix C: Summary of Chapter 4 Implementation Tips, Guidelines, and Cautions
Appendix D: Summary of Chapter 5 Implementation Tips and Cautions
Appendix E: Summary of Chapter 6 Implementation Tips and Cautions
About the Authors


Rosalie T. Torres, Ph.D. is President of Torres Consulting Group, an evaluation and management consulting firm that specializes in the feedback-based development of programs and organizations. Formerly, she was the Director of Research, Evaluation, and Organizational Learning at the Developmental Studies Center (DSC), an educational, nonprofit organization based in Oakland, California. She earned her Ph.D. in research and evaluation in 1989 from the University of Illinois. Over the past 27 years, she has conducted more than 60 evaluations in education, business, health care, and nonprofit organizations, holding both internal and external evaluator positions. She has authored/coauthored numerous books and articles articulating practice-based theories of evaluation use; the relationship between evaluation and individual, team, and organizational learning; and communicating and reporting evaluation findings. Among them are Evaluative Inquiry for Learning in Organizations (Preskill & Torres, 1999) and Evaluation Strategies for Communicating and Reporting: Enhancing Learning in Organizations (Torres, Preskill, & Piontek, 1996). She is a recent past Board Member of the American Evaluation Association, and served as the Staff Director for the 1994 revision of the Joint Committee's Program Evaluation Standards. She has taught graduate level research and evaluation courses at Western Michigan University and the University of Colorado (Denver and Colorado Springs campuses), and routinely conducts workshops on various topics related to evaluation practice.


"Rosalie Torres, Hallie Preskill and Mary Piontek have furnished a text that is not only thorough, but also easily accessible to both the beginner and the experienced practitioner alike.  Not only are they masters at writing with jargon-free clarity, what they have to say demonstrates their apparent underlying methodological grasp of the field.  They have succeeded in practicing what they preach."
EAN: 9780761927549
ISBN: 0761927549
Untertitel: Second. Sprache: Englisch.
Erscheinungsdatum: Dezember 2004
Seitenanzahl: 384 Seiten
Format: kartoniert
Es gibt zu diesem Artikel noch keine Bewertungen.Kundenbewertung schreiben